The Exit Is Harder Than the Entry
Buying a LEAPS call is a one-time decision based on your thesis. Selling is a recurring temptation that requires discipline. Should you take a 40% profit now or hold for more? Should you sell before earnings? What if the stock pulls back 5% tomorrow?
Having a framework before these questions arise is essential.
Framework 1: Pre-Defined Profit Targets
Set a profit target when you open the position. This removes emotion from the exit decision.
Common targets:
Taking profit early compounds capital effectively. Holding longer lets your thesis fully play out. The biggest LEAPS gains come from holding through the full thesis, but markets reverse and 50% gains are real money.
Framework 2: Thesis-Based Exits
Tie your exit to your investment thesis instead of a percentage. Example: sell when AMZN reaches $250 because that reflects your view on AWS growth re-acceleration. Use a band ($240-260) rather than a precise target to give yourself flexibility to exit on strength.
Framework 3: Time-Based Exits
Regardless of profit, plan to exit or roll based on time remaining.
Standard time-based rules:
Time-based exits work well when combined with profit targets. "I will sell at 100% profit OR when 6 months remain, whichever comes first."
Framework 4: The Trailing Stop Approach
After the LEAPS achieves a minimum profit threshold (say 30%), implement a trailing stop. If the position pulls back 20-25% from its peak value, sell. This captures most of a large move while protecting against giving back all the gains.
When to Roll Instead of Sell
Rolling keeps your exposure alive. Sell your current LEAPS and buy a new one with more time.
Roll when:
Do not roll when:
The Worst Exit Mistake
Holding a profitable LEAPS into the last 90 days hoping for a little more upside. The math turns against you dramatically. A LEAPS that was losing $3/day in theta at 9 months might lose $15/day at 2 months. Every day you hold in the acceleration zone, you need the stock to appreciate just to stay even.
If you are up 60% with 4 months remaining, take the 60%. The probability of gaining another 20% while fighting accelerating theta is low.
Practical Sell Checklist
Before selling any LEAPS position, answer these questions:
If you answer yes to any of these, seriously consider selling. If you answer yes to three or more, sell without hesitation.
Track all your LEAPS exit decisions in OptionsPilot's portfolio tracker. Over time, reviewing your exits helps you identify patterns—are you selling too early, too late, or at the right time?